postcards | The college of New Jersey

 
 

Assignment: Nail the answers to three ginormous questions about college
Can I get a job? Can I get into graduate school? Can I afford this? That's the direction TCNJ gave Art Director Kelly Andrews and me for this no-frills project. Her crisp design and her choice of a nontraditional card size got the project noticed. The Office of Admissions reported that these cards — companion pieces to the college's viewbook — were the first at the college to ever rouse a compliment.